Ever (mentally) quit before you have begun?...

September 3, 2010 no responses

Inspirational video…


Take Action...

July 27, 2010 110 responses

I found this list of great quotes on taking action so I thought… mmm… I wonder if I can link them up and make any sense.  So I had a go and here it is, just a little  time to think,  perhaps its a bit weird but it kind of works, I think.

Oh and I’ve left the Capitals in so no nagging about the grammer.

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Tips for writing great copy in your marketing sales letters and email campaigns....

July 22, 2010 56 responses

Have you ever got to the point where you experience such a bad response to your sales copy, that you decide to send your latest sales letter to your mailing list already crumpled, that way they can slam it straight in the bin?

I haven’t figured out how to send out pre-deleted emails yet but it could be a niche piece of software!

Well, if you’ve experienced a dud email campaign or poor sales letter response, you’re not alone, we’ve all been there. So what to do…?

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Making Business Decisions Easier in Nine Steps...

June 29, 2010 5 responses

Do you struggle to make decisions relating to the development of your business? If you do then you may find this simple KISS process helpful.  The reason many small business owners have difficulty with making choices is because they try to only make correct decisions and that’s a tall order.  Everyone has difficulty making decisions.

If you just can’t decide because you must get it right then you need to improve your process. How? Look at the steps that are involved the process. These steps are similar, regardless of whats involved, whether its investing in the business equipment to employing someone to marketing your products.

Take a look at these nine steps to help you make decisions, they are…

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Persuasion and Reciprocity...

April 7, 2010 12 responses


When someone gives you something of value, you feel the desire to give something back.

As a child you were probably taught to share your toys and sweets with your friends. You might have been given a ticking off when you acted a little selfish, and you received a warm smile, and praise when you shared your stuff, even if you initially didn’t want too.  Reciprocity was installed as a part of your subconscious at an early age.

Outstanding marketers can be seen everywhere giving something free. What they give away  (more…)


Match personality with service for better results....

March 22, 2010 36 responses

Everyone is in sales, fact. Mums sell kids on cleaning the bedroom, partners sell partners on the need for a new outfit, we all sell.  If you embark on a profession that involves selling (most business)  understanding how certain personality types operate may help you. You may enjoy better results simply by matching your communication of information to their type!

Here is an interesting take on personality traits that you may find helpful to remember in your quest to sell something to someone. (more…)


Pareto & Priorities in Business....

November 13, 2009 22 responses

Pareto & Priorities in Business

There are two things that business owners be that Internet Marketers or traditional bricks and Mortar business owners find challenging: thinking ahead and doing things in order of importance.  Establishing priorities and doing FIRST Things FIRST.  And yet this skill is so critical to success.

Learning to establish priorities and doing first things first can make the difference between success in business and just surviving. Working hard or working smart. And the same can be said for all the other areas of our lives. (more…)


Leadership & Vision...

October 7, 2009 21 responses

Leadership – Who’s driving your business?

When business performance needs to improve it is essential to start by exploring the vision of the leadership in that business. From my coaching experience I have found in many instances, that where a business is not performing, the leadership direction is unclear at best and utterly confused at worst. Often where there is a vision held in the mind of the leader it is not understood by everyone involved in the business.

Direction is about painting a picture of the future in the form of a vision.

PAINT A CLEAR PICTURE right

The essential component in all great leadership stories is (more…)